The Best Hair Color Trends You’ll Be Seeing Everywhere This Summer
Summer 2025 Hair Color Trends That Will Fill Your Books
Summer is the season of fresh energy, effortless beauty, and transformations that turn heads. Whether your clients are looking to go lighter, deepen their tone, or try something bold and new, this year’s trends are all about dimension, warmth, and low-maintenance vibrancy.
In Episode 124 of The 5-Minute Podcast, I broke down the top shades that are already making waves this season: Apricot, Mocha Mousse, and Champagne Blonde. These aren’t just trending looks—they’re revenue-driving services that position you as the go-to color expert for summer 2025.
Let’s take a closer look at why these tones work, who they’re best for, and how to use them to grow your color business.
Apricot: The Soft, Wearable Red
Apricot is the standout color of summer 2025. Think of it as copper’s laid-back cousin—offering warmth and glow without going fully into red territory.
Why It Works:
Offers a sun-kissed finish that feels fresh and youthful
Great for blondes who want warmth without a dramatic shift
The golden-orange undertones complement a wide range of skin tones
Stylist Strategy: For clients unsure about red, start with a gloss. A sheer apricot glaze over blonde creates a soft, peachy result that fades gracefully.
Mocha Mousse: The Brunette Comeback
While summer has traditionally been for blondes, this year brunettes are reclaiming the spotlight. Mocha Mousse is a rich, creamy brown with golden undertones that adds depth and shine—without feeling heavy.
Why It Works:
Brings warmth and vibrancy to brunette hair without looking flat
Ideal for clients who want a subtle glow without lightening
Beautiful when paired with soft balayage or money pieces
Stylist Strategy: Suggest this tone as a demi-permanent option for clients who want color with low commitment. The natural fade-out and minimal upkeep make it an easy win.
Champagne Blonde: The New Soft Glow
Champagne Blonde is this year’s modern alternative to platinum. With its soft shimmer and neutral gold base, it strikes the perfect balance between cool and warm.
Why It Works:
Great for brightening up blondes without going icy
Helps neutralize brassiness in overprocessed blondes
Flattering on both natural blondes and those lifting from darker shades
Stylist Strategy: Mix pearl and gold toners to create a multi-tonal finish with dimension and shine. A well-toned Champagne Blonde looks polished, expensive, and effortless.
How to Turn These Trends Into Booked Appointments
Hair color trends are great, but results alone won’t grow your business. The real value comes from how you present, package, and promote them.
Here’s how to take these summer trends and use them to boost bookings and client loyalty:
1. Offer Seasonal Color Consultations
Position yourself as the expert. Promote “Summer Refresh” consultations that help clients choose the most flattering, low-maintenance shade for their lifestyle.
2. Upsell Gloss & Toning Services
These looks depend on tone, shine, and dimension. Build in glossing treatments to help clients maintain the vibrancy—and boost your ticket totals without adding time to your services.
3. Build Trend-Focused Content for Social Media
Show off your transformations. Use before-and-after photos, formula breakdowns, and short educational videos to highlight why these tones work and how you deliver them. Client testimonials are especially powerful here.
Ready to Elevate Your Color Business This Summer?
If you’re ready to master hair color, strengthen your client relationships, and build a thriving color-focused brand, The Stylist Corner Membership was built for you.
Inside, you’ll get:
Advanced color education and trend breakdowns
Proven pricing, packaging, and client retention systems
Monthly coaching calls and access to a supportive community of serious stylists
This is where strategy meets artistry—and where your summer bookings get a serious glow-up.
Join today and start scaling your color business like a pro: The Stylist Corner Membership
And don’t forget—this is just the beginning. Catch Episode 124 of The 5-Minute Podcast for even more insights on this summer’s top hair color trends:
🎧 Listen here: The 5-Minute Podcast Playlist
Stay ahead, stay inspired, and let’s keep these summer transformations coming.
Warm regards,
Danie Wilks
The 5-Minute Podcast Host and Mentoring Coach
